ChatGPT Ads Australia
Show up where people are already asking.
We build and manage sponsored placements inside ChatGPT for Australian businesses who want to be one of the first in their category on a genuinely new ad surface. Full visibility on spend, no lock-in contracts.
What’s included
Every part of an early ChatGPT Ads presence, covered.
Sponsored placements, product results, conversational targeting and setup — run as one connected approach, built for a platform where the format is still taking shape.
01
Sponsored Placements
Appear directly in ChatGPT’s responses when someone asks for a recommendation in your category.
We set up and manage sponsored placements so your brand shows up in the actual answer, not a banner someone scrolls past.
Placements
- Sponsored response placement
- Category recommendations
- Brand link inclusion
- Placement testing
Setup
- Account setup
- Content readiness
- Category targeting
- Budget planning
02
Product & Shopping Results
Product placements inside shopping-style ChatGPT responses, for ecommerce brands selling to AI-assisted shoppers.
We prepare your product data and feed so it’s structured the way ChatGPT’s shopping-style results expect, and keep it accurate as the format evolves.
Product data
- Feed preparation
- Structured product data
- Pricing accuracy
- Catalogue sync
Visibility
- Shopping-query targeting
- Category placement
- Comparison-query readiness
- Result monitoring
03
Conversational Targeting
Reach people based on what they’re actually asking, not a demographic guess.
We build targeting around the questions and comparisons people are actually asking in your category, not a generic interest audience.
Targeting
- Query-intent mapping
- Category targeting
- Comparison-query targeting
- Research-stage targeting
Measurement
- Click tracking
- Referral attribution
- Landing page tracking
- Performance monitoring
04
Early-Mover Strategy
Get set up and optimised now, while most competitors haven’t even started.
We treat this as a genuinely new channel — testing in controlled budgets, tracking what changes as the platform evolves, and scaling only what’s actually working.
Strategy
- Controlled budget testing
- Platform monitoring
- Format tracking
- Competitor awareness
Alignment
- AI SEO alignment
- Content readiness
- Cross-channel reporting
- Ongoing optimisation
Clients
Trusted by businesses across Australia.
Meta
Shopify
Microsoft
Klaviyo
TikTok
WordPress
WooCommerce
Google Ads
Google Analytics
ChatGPT
Our process
How we set up your ChatGPT Ads presence.
Category & Query Research
We research the actual questions people ask ChatGPT in your category, before deciding where a sponsored placement makes sense.
- Query research
- Category mapping
- Opportunity scoping
Account & Feed Setup
We set up the account and, for ecommerce brands, prepare product data in the structure ChatGPT’s shopping results expect.
- Account setup
- Product feed prep
- Content readiness
Placement Strategy
We decide which queries and categories are worth bidding on, based on where your business genuinely has something useful to say.
- Placement planning
- Budget allocation
- Category prioritisation
Controlled Launch
Campaigns launch with a deliberately controlled budget, since this is a new channel with limited historical data to lean on.
- Controlled budget launch
- Placement testing
- QA
Tracking & Attribution
Clicks and referrals get tracked back to ChatGPT specifically, so results aren’t lost inside general traffic reporting.
- Referral tracking
- Attribution setup
- Landing page monitoring
Report & Adapt
Plain-English reporting, with budget and strategy adjusted as the platform’s ad formats and auction dynamics evolve.
- Reporting
- Budget adjustment
- Ongoing adaptation
Growth Digital
Digital agency, based in Australia
ChatGPT Ads is genuinely new, so we’re not going to pretend there’s years of data behind it. What we can tell you is whether your category is one worth testing early, and what a sensible first budget looks like. Tell us what you sell, and we’ll give you a straight answer.
Who we help
Built for every business. Proven across every industry.
Every business is different, but every business needs the right digital foundation to grow. Whether you’re launching a startup, scaling a growing business or leading a national enterprise, we tailor every solution to your goals, industry and stage of growth.
By business type
By industry
- Healthcare & Medical
- Finance & Banking
- Education & E-learning
- Real Estate
- Retail & E-commerce
- Professional Services
- Technology & Software
- Fashion & Apparel
- Agriculture
- Government Organisation
- Hospitality & Tourism
- Automotive & Car Care
- Construction & Builder
- Manufacturing
- Transport & Logistics
- Legal Services
- Fitness & Wellness
- Rental & Hire
- Entertainment & Media
- Non-Profit & Charities
Why Growth Digital
More than a digital agency. Your growth partner.
We’re more than a digital agency. We become an extension of your team—bringing strategy, design, development, marketing and AI together to solve problems, unlock opportunities and drive measurable business growth.
01
Results Before Everything
Every decision we make is guided by outcomes, not opinions. From websites and digital marketing to AI automation, we focus on the metrics that matter—qualified leads, conversions, revenue and long-term business growth.
“If you can’t measure it, you can’t improve it.”
02
Faster Execution. Smarter Delivery.
Traditional agencies lose momentum in meetings, approvals and internal processes. We keep communication focused, decisions fast and projects moving—so more time is spent delivering results, not discussing them.
“Ideas are easy. Execution is everything.”
03
AI Built In, Not Bolted On.
AI isn’t an extra service—it’s part of how we work. We use AI and automation to streamline workflows, accelerate delivery and help your business operate more efficiently as it grows.
“The best way to predict the future is to invent it.”
04
Different by Design.
Growth Digital was built to challenge the traditional agency model. No expensive offices. No unnecessary overheads. No sales-driven culture. Just an Australian-led team supported by experienced global specialists, delivering premium digital solutions with better value, faster turnaround and greater flexibility.
“The significant problems we face cannot be solved at the same level of thinking that created them.”
05
Your Long-Term Growth Partner
We’re here for more than a single project. As your business evolves, we continue to optimise, improve and support your digital ecosystem—helping you adapt, scale and grow with confidence.
“Success is the sum of small efforts, repeated day in and day out.”
Why us for ChatGPT Ads
Honest about what’s actually new here.
Already deep in AI-driven search
We’ve been working on AI SEO and generative search visibility already, so ChatGPT Ads sits alongside expertise we’ve already built, not a channel we’re learning from a standing start.
Controlled testing, not a blind bet
We won’t put a large budget behind a channel this new. Every campaign starts small, gets measured properly, and only scales once it’s actually earning its spend.
Reviews
What our clients say on Google.
Excellent
4.9
Urszula Kelly
We’re really happy with Growth Digital. They built our new website and now take care of our SEO. The team was great to work with — professional, responsive, and easy to communicate with. The website looks clean, modern, and represents us perfectly.
Calamvale Medicine
We started Google Ads with Growth Digital for our pharmacy, and it’s made a real difference. More people are finding us online, and the ads actually bring in local customers. Very happy with their work.
Georgia Smith
They helped me build and customise my Shopify website exactly the way I wanted it. I had plenty of requests and lots of back and forth along the way, and they were always so patient, responsive, and accommodating. The end result is even better than I imagined.
Werner Obermeier
I signed up with Growth Digital to replace my website with a new design after about 20 years of mixed experiences with other IT companies. Jignesh and Heath exceeded all of my expectations and I am extremely happy with the outcome and their timely responses to all issues.
David Finnimore
The team at Growth Digital went above and beyond to deliver our project on-time and on-budget under testing circumstances including pushing through non-working hours. The results speak for themselves but the effort and energy put into our project was more than expected.
Bessette Bridal
My brand required a completely new website which had many moving parts. Jignesh, Heath and their team are calm, diligent, and prompt to assist. Nothing was ever a problem — very happy with how the new site has come together.
Maylene Slater-Burns
We are a First Peoples company and required a lot of time to facilitate community consultations. This company has been so supportive and patient and accommodating; we cannot brag up about them enough.
Sandy Prasad
I have used Growth Digital to set up my medical clinic. Heath has been the main IT specialist. He has been exceptional. Extremely talented. Very efficient and very high quality service.
Alison C
They took my idea and put it into a website that I am proud to go live on. They have been a great source of support during this time and I will continue to utilise their services further as my company grows. Highly recommend.
Jane Dunning
I recently worked with Growth Digital to create the new website for my business, Best in Show Photography, and I couldn’t be happier with the results. As a fine art photography company focused on the deep emotional bond between people and their dogs, it was incredibly important to me that the website felt warm, inviting, and premium. Growth Digital delivered exactly that. They beautifully showcased my portfolio, creating a clean, elegant layout that allows the images and stories to truly shine. Beyond the stunning design, the website is highly functional, easy to navigate, and perfectly set up for clients looking to invest in lifelong family portraits. The communication throughout the project was seamless, and their attention to detail made the entire process stress-free. If you are looking for a digital agency that listens, understands your brand identity, and delivers a high-quality product, I highly recommend Growth Digital!
Courtney Atkins
Growth Digital were amazing; they were very quick and so helpful. Heath was so great to work with and put together our website, very professional and highly recommended for anyone wanting to complete a website!
LA Accounts
Was a pleasure working with Heath to create a fantastic website. He was very helpful and prompt in answering any questions that we had. We can’t recommend Growth Digital enough.
Karin McInerney
The Growth Digital team did a fantastic job fixing up my website and were great to work with – endlessly patient and accommodating. I’m very happy with the end-result. Highly recommended!
Klara Truden
Working with Growth Digital on our new website was an incredibly smooth and positive experience. The entire process was clearly explained, well-organized, and professionally guided from start to finish. The end result is excellent — we’re truly proud of our new site. The team was professional, courteous, and a pleasure to work with. A special thank you to Heath for his patience and support throughout the project. I can wholeheartedly recommend Growth Digital and would not hesitate to work with them again in the future.
Bunarong Aquarium
Growth Digital is very professional and exceeded my expectations for an updated website. Great communication with Heath through out the process and was completed in said time frame. Can highly recommend.
Peter M
Very happy, they kept in good contact with me throughout, were well priced and provided exactly what I was after. Well done Growth Digital.
Travis Mcnaught
I’d definitely recommend this company for building a website and SEO. I had dealings with Jignesh & Heath and our company couldn’t be happier with the design and layout of our website. They made the process extremely easy and smooth, with explaining and answering questions that we had throughout the process. Heath was great to deal with and always quick with his work and with prompt response to my questions.
Dealivered
We recently worked with Growth Digital to set up our website and were extremely pleased with the entire experience. From the initial consultation to the final launch, Heath was professional, knowledgeable, and incredibly supportive. He took the time to understand our needs and ensured everything was running smoothly before going live.
YL
Big thank you to Heath and Jignesh! They were able to cater to my needs and freshen up my shopify store. From start to finish they were very transparent, knowledgeable and also competitive with pricing. Would definitely recommend them to anyone.
Kwong Keet Chan
This team is fantastic from first encounter to finished project. It was a pleasure to deal with Jignesh and Heath in the whole process. They were friendly, professional, patience and get things done promptly and to-the-point. We got our e-commerce store moved from Ecwid to Shopify and nothing is too big or too small to enquire or explore. More than satisfied with the result.
Lea Simmonds
Was very happy with Heaths service and setting up our Website.
Tendai Makanyanga
It was an excellent experience working with Growth Digital. Jignesh, Heath and the team were responsive to our needs setting up our business website, Tutum Mental Health. They were great teachers along the way as well. We would highly recommend this company.
Dave Sullivan
Jignesh and Heath provide an excellent service. My new website professionally reflects my product. One of my core requirements was the website needed to be easy to navigate and understand. My expectations were exceeded. All of my requests were promptly responded to and communicated back to me. I am not all that Tech savvy however, I was respected, and time was taken to explain some of the more complex issues with me. They are patient.
Leathercare Melbourne
Huge thanks to Growth Digital for an awesome website and SEO work! The team was super easy to work with, and the results speak for themselves — our site looks great, and we’re getting way more traffic. Highly recommend!
Antoinette Braybrook
Very thorough, responsive and supportive. I am new to Shopify and learning a lot from Heath. Thank you.
Karen Wykes
I’m thrilled with my new website from Growth Digital! It’s professional, easy to navigate, and loads quickly. The customer service was outstanding — every request was met with patience and efficiency. I highly recommend Growth Digital for website development!
Ioanna Panou
Growth digital has exceeded my expectations. I am very happy with my ecommerce website. Heath has always been very professional and I feel that it is a company that I can rely on for ongoing support.
Numbers
Real results. Real growth.
Behind every number is a successful partnership, measurable results and years of digital marketing expertise.
$580M+
Revenue Generated
Tracked across client stores and campaigns.
55,000+
Sales Generated
Orders driven through ecommerce builds and ads.
15,500+
Leads Generated
Qualified enquiries delivered to client inboxes.
$150M+
Ads Spend
Managed across Google, Meta and more.
250+
Clients Engaged
From sole traders to national brands.
20+
Team Members
Australian-led, with global specialists.
18+
Years of Experience
Senior people on every project.
10+
Years of Business
And still growing every year.
Where we work
Different cities, different appetite.
Melbourne
Melbourne’s competitive retail and hospitality market means being one of the first local brands showing up in ChatGPT’s recommendations could be a real edge before it becomes the norm — early positioning matters most in a market this crowded.
- Early-mover positioning
- Retail & hospitality brands
- Competitive-market advantage
- First-to-market strategy
- Local brand visibility
- Conversational search readiness
Sydney
Sydney’s larger brands and agencies are typically the ones most willing to move first on a new ad surface like this, so campaigns here focus on getting the technical and content foundations right before competitors catch on.
- Enterprise early adoption
- Foundation-first setup
- Technical readiness
- Large-brand strategy
- Competitor monitoring
- Content structuring for AI
Brisbane
Brisbane businesses moving early on ChatGPT Ads are mostly ones already investing in AI SEO, treating this as the natural next step in the same strategy rather than a separate channel.
- AI SEO alignment
- Growth-stage adoption
- Integrated AI strategy
- Early-stage testing
- Small-business AI visibility
- Combined SEO and ads approach
Perth
Trade and B2B businesses in Perth stand to benefit from appearing in ChatGPT’s answers to research-heavy questions, where buyers are already asking detailed comparison questions before they ever visit a website.
- B2B research-stage visibility
- Trade-sector positioning
- Comparison-query targeting
- Long-consideration-cycle reach
- Early B2B testing
- Practical early adoption
Adelaide
Smaller Adelaide budgets mean testing ChatGPT Ads happens cautiously and in parallel with proven channels, not as a replacement for what’s already working.
- Cautious budget testing
- Parallel-channel strategy
- Small-business experimentation
- Proven-channel protection
- Local business trials
- Low-risk entry
Gold Coast
Tourism and hospitality brands on the Gold Coast are a natural fit for conversational recommendations, since travel planning is exactly the kind of research-heavy, back-and-forth question people already ask AI tools.
- Tourism & hospitality fit
- Travel-planning queries
- Conversational recommendation testing
- Seasonal campaign experimentation
- Visitor-intent targeting
- Early hospitality adoption
Canberra
Corporate and professional-services brands in Canberra are approaching ChatGPT Ads carefully, testing on lower-risk campaigns first given the platform’s newness and the market’s more conservative adoption pace.
- Corporate careful adoption
- Professional-services testing
- Conservative rollout pace
- Risk-managed experimentation
- Consulting-sector trials
- Measured early adoption
Hobart
Hobart businesses moving early on ChatGPT Ads are mostly in tourism and food-export, categories where conversational research and recommendation queries are already common well before someone visits a website.
- Tourism & food-export fit
- Conversational research queries
- Early-mover positioning
- Low-risk entry
- Statewide Tasmania visibility
- Measured early adoption
Ready to show up where the answers are?
Tell us your category, and we’ll show you what an early ChatGPT Ads presence could look like for your business. No cost, no obligation.
ChatGPT Ads, for businesses ready to move early
Conversational AI is quickly becoming a genuine research and recommendation channel, and the ad formats inside it are still taking shape. Getting in early can mean the same kind of advantage early Google Ads or early Meta Ads advertisers had — a head start before the auction gets crowded and expensive.
Read more
What are ChatGPT Ads, and how do they actually work?
ChatGPT Ads are sponsored placements that can appear within ChatGPT’s responses when someone asks a question relevant to your category — a recommendation, a product comparison, or a shopping-style result. The format is newer and still evolving compared to established platforms like Google or Meta, so setup and strategy are built to adapt as the platform changes.
Is it too early to invest in ChatGPT Ads?
That depends on your category and appetite for testing. It’s genuinely early, which means less competition and more room to establish a presence before the channel matures — but it also means less historical data to predict outcomes from. We’re upfront about that tradeoff and recommend a controlled test budget rather than a large upfront commitment.
How is this different from AI SEO?
AI SEO is about earning organic visibility in AI-generated answers through content and authority signals. ChatGPT Ads is a paid placement layered on top of that. The two work well together — a business already investing in AI SEO has a head start understanding how these platforms surface information, which carries over directly.
What does ChatGPT Ads management cost right now?
Because this is a new channel, we recommend starting with a modest, controlled test budget rather than a large upfront spend, and scaling only once there’s real performance data to justify it. We’ll give you a straight recommendation based on your category and goals rather than a generic package price.
FAQ
Questions, answered.
What’s included in ChatGPT Ads management?
Category and query research, account and feed setup, placement strategy, controlled campaign launch, tracking and monthly reporting — treated as a genuinely new channel, not a copy-paste of a Google or Meta process.
How is targeting different from Google or Meta Ads?
Rather than keywords or demographic interests, targeting here is built around the actual questions and comparisons people ask ChatGPT in your category — a more conversational, intent-driven form of targeting than either platform uses.
Do I need AI SEO in place before running ChatGPT Ads?
Not strictly, but it helps. Businesses already investing in AI SEO tend to have their content and authority signals in better shape, which makes the paid side of this channel more effective from day one.
How much should I budget to test this channel?
We recommend a modest, controlled test budget given how new the channel is, rather than a large upfront commitment. We’ll scope a realistic starting figure based on your category once we understand your goals.
Will this be worth it for a smaller business?
It depends on your category and how research-heavy your customers’ buying decisions are. We’re honest if a smaller budget would be better spent on a more established channel first, rather than pushing everyone toward the newest option.
Is there a lock-in contract?
No. We work month to month, which matters even more on a channel this new — if the results aren’t there yet, you’re not locked into continuing.
Do you only work with businesses in Melbourne, Sydney, Brisbane, Perth, Adelaide, the Gold Coast, Canberra and Hobart?
No — those are simply the cities where appetite for testing a new channel like this tends to differ enough to be worth calling out specifically. We work with businesses anywhere in Australia; the approach is built around your actual category, wherever you are.